AJ Electric, one of the leading importers and distributors of electrical supplies in Malta, has officially launched its new website and branding identity. The newly redesigned website offers a fresh and modern look, easy access features and navigations which guarantee a positive online user-friendly experience.
The Home page opens up with an overview of the features listed on the website. Upon navigating through the site, users will find information about AJ Electric’s different supplier brands as well as their vast portfolio of lightning products and solutions.
The website also includes a newly designed logo incorporating the main blue and yellow colours. The new site allows easy interaction between the company and online users. Site features also include a section dedicated to the brands and products available, and a news section which will feature all the latest announcements. Upon browsing the About Us section, users can get to know more about the company and the industry in which it operates. The website incorporates shareability access to three social media platforms - Facebook, Twitter and LinkedIn. The page was designed using the latest web technology so as to be easily viewable on all devices.
AJ Electric is one of the leading electrical suppliers in Malta; sourcing more than 200 retailers around the Island,with the latest lightning products available in the market. Clients come from diverse sections of the lightning industry, and client satisfaction has always been the top priority for AJ Electric.
Along 2015 AJ Electric has been entrusted with three major lightning installation projects across Malta, making use of LUG energy efficient lightning. LUG-branded modern luminaires are energy friendly and limit electrical consumption.
The projects took place at PAMA Supermarket in Mosta – the new and upcoming shopping village, Agius de Soldanis Secondary School in Victoria, Gozo; and Casa San Paolo, a retirement home in Bugibba. All three locations required electrical installations of various LUG lightning fixtures.
AJ Electric is the local agent for LUG; one of the leading European manufacturers of professional lightning solutions. Products manufactured by LUG include modern, light fixtures; offering contemporary lightning, ideal for public, indoor and outdoor spaces. With 25 years of experience in the international market, LUG gained the expertise of developing lightning fixtures for all individual needs. All fixtures comply with the required lightning industry standards – which focus on energy efficiency, safe and secure installations.
AJ Electric, the leading local provider for electrical and lightning supplies, has unveiled its new corporate logo and brand identity. The new logo, designed by Think, shows the company’s transition to a modern and contemporary look, whilst still representing its heritage. The new brand is being rolled out throughout all the company’s portfolio, including all digital and social platforms.
This contemporary design aims to give the brand a fresh look to stay current within the changing trends in the industry; providing a way to differentiate AJ Electric from its competitors and stand out from the crowd, whilst continuing to strengthen the company’s position in the local market.
The new logo has replaced the lightning bolt visual with an enhanced ‘AJ’ illustration. The company has taken a modern approach with the newly launched website, to reflect the company’s knowledge and need for adaptations to present changes. The same colour scheme was used throughout all the company’s channels to provide a cohesive result throughout. The new look represents the company’s mission to stay alert in favour of the industry’s changes.
AJ Electric will be operating under its new brand identity as part of the company’s evolution and its vision for the future; whilst still being recognised as a leader in the local electrical and lightning industry.
With so many lighting options available, choosing the right illumination for your office or workspace can sometimes be tricky.
Thankfully, here at AJ Electric we have a large range of modern lighting solutions available to accommodate all of your needs.